What is inside
Five zones, 25 yes-or-no checks, and the fix for every one
The checklist follows the path a customer takes, from the first Google search to the first phone call. Every check shows why it matters, what to do, how long it takes, what it costs, and how much it moves the needle.
- Zone 16 checks
Google Search and Maps
Category, hours, photos, reviews, name-address-phone consistency, and whether you show in the map pack in every town you want work from.
- Zone 26 checks
Your Website
Load speed on a phone, the five-second homepage test, click-to-call, a short quote form, visible proof, and owning your own accounts.
- Zone 35 checks
Paid Ads
Conversion tracking, the location setting that bills you for out-of-state clicks, ad-to-page match, cost per booked job, and retargeting.
- Zone 45 checks
Follow-Up and Conversion
Five-minute response, missed-call text back, one lead list with a next step for every lead, lead source, and past-customer follow-up.
- Zone 53 checks
AI Search
Whether ChatGPT and Google AI recommend you, plain-language service pages with schema, and mentions on sites other than your own.
- Page 9Get the checklist
Your scorecard and the Fix-First Five
Tally your score, see what your band means, and get the five fixes to make first, ranked by return on effort. Four of them are free.

"Think Creative immediately brought a level of professionalism you'd expect along with great insight, direction, and a desire to learn our business model. Within a week, the team fired up our marketing and we couldn't be more pleased! I also appreciated their insight in the digital space and the direction they gave us based on our needs today. I highly recommend a phone call to Think Creative even if you are currently working with another agency."
Questions owners ask us
- Is it really free?
- Yes. The checklist is free, and so is the Marketing Session if you want one. You leave the session with a written fix list whether or not we ever work together.
- Will you call me?
- Only if you tick the box on the form. Leave it unticked and you get the PDF by email and nothing else.
- Who is Think Creative?
- A Fenton, Michigan marketing agency founded in 2008 with a 100% USA-based team. We have worked with more than 1,000 businesses on search, paid ads, websites, and design.
- How long does the checklist take?
- About 15 minutes with your phone, your website, and your Google profile open. Each check is a yes-or-no question with the fix underneath it.